Free Web Optimization Tools
Free Web Site Templates
- Choose from professionally designed FREE templates
On a budget? See if you like one of these professionally designed templates. Download them free!
"Natural" Search Engine Tools
- Online Key Word Ranker
Instantly determine which key words are the most popular in your area of interest. This tracks how many time the key word was searched in the previous month across a wide range of search engines that deploy the "Overture" technology.
- Who's at the top?
For any given key word, see who has the highest position, how many back links they have , how many pages of their site Google has indexed and what their page rank is.
- Link Analysis: Quantity and Quality
Check both the quantity and quality of the backlinks to your site, or a competitor's, as viewed by the top search engines.
- Bot Simulator (Lynx)
See how the search engines view your site. Or, perish the thought, see how little of your site they are able to see.
- Google Keyword Generator
Find popular query searches on Google that match your keyword.
- Google Competitiveness Tool
How much competition exists for that keyword? (Free tool)
- Check Your Page Rank
Analyze your web page rank on numerous search engines, and shows you how your competitors fare.Great tool!.
- Google Rank per Keyword
Can't seems to find your site at all in the search engines. If you're more than 5 pages deep in the search engine searches, it probably does not matter how low your ranking is. However, if you are pushing towards getting to the top, it's good to be able to track your progress. This tool lets you do that without costing you hours of time.
- Google Visibility
To be found in Google, the Googlebots must have found your site and spidered its pages. This set of tools tells you how many pages Google has found, and how many it has subsequently listed in its results.
- Key Word Density Analizer
Analyze your web pages for keyword density of your most important keywords. Instant results.
- Link Developer
Need more inbound links from high quality sites? Get list of highest rank sites willing to exchange links here.
Pay for Position Search Engine Tools
- Click Cost Optimizer
Some click engines have more traffic than others, but some of the smaller pay-per-click engines delivery enormous cost savings. Use this free tool to analyze the present cost of your preferred key words on multiple search engines.
- Overture (Yahoo) Click Cost Optimizer
View real time click costs for using Overture, the pay-per-click behemoth used by Yahoo, MSN, AOL and many others. It is free to use this tool.
Advertizer / Marketing Tools
- Test how Google "judges" your page
Maximize your advertising revenues using Google's Adsense Tool: Google offers web publishers an easy way to increment advertising revenues on a site, by directing advertisements whose content most closely matches your page's contents.
This free utility lets you test which ads will appear on any given page.
It has the unintended side benefit of allowing you to see exactly how Google views the main theme of your web page.
Site Validation Tools
- Pursuing Perfection
To really cross all "t's" and dot all "i's" use this tool to have your web site analyzed by those who make the rules: the W3.org. You'll have to visit this many times to get everything right, but don't despair. You're not alone.
- Now get a second opinion
Want another opinion? Run your site through this analysis.
Free Administrative Tools
- Instant mapping power of Google Earth for your website
Use the power of Google earth to plot your location on a map and allows users to get directions and distance to your location. Works for the US, Canada, and Great Britain. Requires no programming knowledge.
- View hotels close to any location
Cool ajax-based technology to search for hotels by proximity to landmark or city.
- Free Whois Lookup Tool
Free Look up who owns any domain, or find out if a domain name is taken. Hint: This tool can also be used to look up the administrator's phone number, useful when you have to lodge a complaint or get help from a site which does not provide a phone number.
- Currency Conversion Tool
Free currency conversion tool, updated daily.
- Color Picker
Free web-based, color picker.
- Copyright verfication tool!
Free Protect your content. With this tool, you can quickly verify if any other web site has utilized your content without proper authorization. If search engines find duplicate content for the same site, they may end up penalizing the rank of ALL affected sites. Dont' let that happen to you.
- Hexadecimal / Decimal Binary Converter
FreeGreat little color conversion utility, useful when you are facing serious color programming tasks.
- Check any port on a domain
Email not functioning? People can't find your server? Use this free utility to check your ports. (Limits on daily usage to prevent abuse or denial-of-service attacks.)
- Check your browser settings
Use this free Browser Test Page if you are having problems using a web site, or want to test your own site for maximum browser compatibility.
- Log Analyzer
Analyzing your visitor statistics in critical to a successful web presence. Here's a good, open-source free analyzer for you to download and install, if you can't affort the extra features of commercial products.
- Get search functionality on your own site
As your site grows in page size and complexity, it becomes more difficult for users to find the product or service they want. Make things easier for them by adding this free search tool to your site, which uses Google's index of your site to help them in the search.
Serious Tools for Determined Internet Marketers
(These may not be free)- Professional Site Optimization
- Tracking Software
- Rank Monitoring Software ($150/year)
- Launch a professional looking site FAST!
Starting from only $35, get a professionally designed, bug-free web site up today to promote that new product line or service. Check out how great this can look and function!
Search Engine Related Articles
- Matching Strings and Algorithms
When you go to a search engine and type in a keyword, how does the engine know what to look for? Even when a word is misspelled, still the results come back, sometimes not how we like, but often pretty close. How do these search engines compare the input to the database items and return with a result? Learn about this key part of driving traffic to your site in this article by Dr. Simon White.
- Fault Tolerant Keywords
SEO is a method for fallible creatures to find your infallible Web site, so incorporating common spelling mistakes into your keywords can be an effective method to get even the dimmest bulbs to find their way to your site. Find out how you can make searching for your site idiot-proof.